Top 6 Benefits of Converting HTML to WordPress

Before the invention of Content Management Systems (CMS) such as WordPress, websites were traditionally composed of static HTML pages linked together wherein they all had the same layout but different content where hardcoded into an individual page. There were times that even styles and scripts were coded along with the HTML framework and this gave way to problems like slow loading of the website since tons of the same code will be loaded for each page, the only difference is the content of the page. So the technically inclined people thought up of an innovative way to handle a website which then presented developers with tons of requests to static HTML to WordPress. Given the popularity of WordPress, you can be assured that switching to this platform has its benefits and we give you the top 5:

Benefits of HTML to WordPress Conversion:

1. Dynamic

Old-school HTML websites are usually composed of static content and consists of many pages as well as lots of lines of hard code. Each page on the site is equal to one HTML file, each of these pages all have the same layout especially when it comes to the design so as to provide consistency since they are all linked together to make-up the whole website. So whenever an update in content arises, we need to go to the specific file to do the hard code. Now imagine revamping the whole website itself. It is a much too time-consuming procedure as well as inefficient but that is how it was during the era before CMS.

With the continuous growth of today’s web world, more and more people and business alike are starting to see the potential of having their own website. It not only increases your marketability but it lengthens your reach to a world-wide extent. WordPress is built for publishing. That is why it is time to efficiently setup your website in which even the ordinary and non-techie person would be able to manage the content of their precious website without having to understand even a line of code (well, maybe just a line or two like macro codes more popularly known to WP users as shortcodes).

2. Open to SEO

*welcomes search engine crawlers

“WordPress, straight out of the box, comes ready to embrace search engines. Its features and functions guide a search engine through the posts, pages, and categories to help the search engine crawl your site and gather the information it needs to include your site within its database.” – WordPress Codex

During the installation of WordPress, there is the privacy option of allowing your site to appear in search engines. With that we can see that search engine crawlers are welcome and upon learning more about WP, there are tons of ways to optimize your site if you want to focus on SEO. Some of these are already built-in with WP such as their Permalink Settings where you can make your URLs search engine friendly partnered with categorization and tagging. You can also choose to install plugins for WP to become more friendly with the SEO world like the one made by Yoast or by using Google XML Sitemaps to help search engines to better index your WordPress site. And of course, remember to optimize your code especially the .htaccess and robots.txt files. Better to make your website responsive as well since the more and more people are turning to data-enabled gadgets and are always on-the-go.

3. Cost-Effective

*why spend too much on Search Engine Marketing when you can market on your own

WordPress is a power semantic publishing platform, making not only the life of a publisher but also for front-end developers easier, pleasant and appealing as possible. Not only that, they are proud to offer this au fait standards-compliant technology, that is also light and fast, all for free! The beauty of this is aside from the price, you also have the freedom and complete control over your design, code, and the whole extremely customizable core. Why keep to the traditional? Let us start converting your old static websites to WordPress.

4. Scalable and Flexible

*theme customization with the use of templates, widgets, & plugins

If you are not satisfied with just the basics of WordPress, fear no more because the good news is WP offers myriads of tried and tested plugins both by big-name companies and they also provided their exceptionally customizable core making theme customization possible. In contrast with the old-fashioned way of going through all the individual static HTML files when doing design, in WP you can choose from thousands of existing themes inside and outside of their theme library. Want to be original? We can help you with customizing a theme for you through our HTML to WordPress theme services. Along with theme customization we can also include widgets and other helpful plugins to truly make your website unique yet follows the standards of coding and development technology.

5. Strong Community Support

*open source, people who use it help improve it

Since WordPress is open-source, the people who use it help it improve it. The WordPress team constantly does upkeep with their system with the support of their many users. The organization continuously provides updates with their contributors coming from in and outside their main team. A lot of users and developers love WP, that’s a proven point already for the past few years due to the fact that this system was born out of a desire for an elegant, well-architectured personal publishing system and focuses on user experience and web standards. Even search engines love WP due the code being very clean and simple making it easy for crawlers to read and index the sites’ contents. The community itself is dynamic and there is always an HTML site migrated to WordPress somewhere out there. Given this fact, hundreds of people from all over the world are working on improving it and they contribute to the ever growing CMS that is WordPress.

6. Secure

As stated that WordPress has a strong community and hundreds of tried-and-tested users out there, the team and the community itself unceasingly develops the system starting from the documentation to the code itself. A WordPress site alone is secure enough and is resistant to most malicious types of acts since this issue is taken very seriously. Who is to say if there is a thing such as a perfectly secure system, which might as well be impractical, or impossible to maintain. The code and the system is secure as long as you yourself practice some security measures such as using strong passwords and doing research to make sure you use a well-established web hosting company with a good track record for strong security measures.

For the price to use WordPress (which is free), we’d say it is secure enough for typical blogs, portfolios, and the like. Brute force attacks and exploits are always going to be there. People who have malicious intent are not easily blown away. Not even one CMS is safe . We must establish best practices and take responsibility for security especially for non-technical users. One final note is that since WordPress is popular and, as said in item number 5, has strong community support, people will keep coming in with reports and fixes to address concerns especially with regards to security. The community will help it grow and so will you.

Need I say more? WordPress, even though it is template-driven, is dynamic, open to SEO, cost-effective, scalable, flexible, and secure, with a strong commuting to back it up. WordPress was made by and for the community, from the documentation to the code itself. It has been tried and tested. While static HTML sites are surely fully customized and would meet your needs, converting an HTML website to WordPress also provides the same level of customization that would those needs as well as provide an opening to other myriad possibilities.

Want to know more and get an idea on migrating or creating your HTML to WordPress? We would be very happy to assist you with that so don’t hesitate to contact us!

 

Sources:

About WordPress – http://wordpress.org/about/

WordPress Codex – http://codex.wordpress.org/WordPress/

Hardening WordPress – http://codex.wordpress.org/Hardening_WordPress/

Benefits of Converting Website to Blog? – http://wordpress.org/support/topic/benefits-of-converting-website-to-blog/

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